Integrated Interest | Kerfuffle
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As featured in the EA MastersBest Estate Agency Supplier Innovations 2021

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Integrated Interest

5 Rating based on 3 reviewsLeave Review
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Integrated Interest

GROW FASTER & SMARTER WITH INTEGRATED INTEREST Increase your revenue, improve your customer experience & manage your... Read more

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Here’s your exclusive kerfuffle deal: 

50% Off iVal Virtual Valuation App with our 2-way integration email sender for 3 months. Both with free setup of integration, email templates, automated messages and app build and population to Apple & Google store.

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Overview

GROW FASTER & SMARTER WITH INTEGRATED INTEREST

Increase your revenue, improve your customer experience & manage your marketing operations more efficiently with Integrated Interest multi-channel marketing platform.

Our monthly subscription, all-in-one 2-way integration software platform powers property professionals all around the world.

The platform comprises of 2-Way CRM Integration, Email Sender (or we can integrate with your current sender e.g. Mailchimp, DotDigital, Campaign Monitor) & Automation/Email Triggers, iVal Virtual Valuation App, Managed Marketing Service, Automated Printed Prospecting Service, Data and more - 'ii' offers businesses the complete platform to help them grow as well as giving an impressive Return On Investment.

Product Summary

Core marketing platform:
• 2-way Integration (available with your current email sender our ‘ii’ email sender)
• Email Sender
• Automated Email
• Automated Direct Mail Print
• Reporting Dashboard
• SMS
• Monthly Contract

Content marketing services:
• Managed Marketing Service

Additional products:
• iVal - Virtual Valuation App:

The iVal App allows the user to receive a virtual valuation using their mobile device by entering their details, uploading pictures and videos of the property, as well as arranging a time with the valuer.
The App is bespoke to your brand and split into five easy stages for the user to complete. Once these stages are completed the details are then sent to the valuer via an email notification - so you never miss an opportunity.
But the iVal App is more than that, with it’s functionality to give accurate room measurements, send push notifications, property searches and integrates with your management platform.

• intPRint:
intPRint is an automated prospecting service that enables agents to target prospective sellers by sending a Sold/Let In Your Road to a set amount of homeowners, each side of the property.
A bespoke branded template card is created, and agents can choose from a range of ‘trigger points’ such as property value, postcode, bedrooms etc. When the desired trigger point is hit, the direct mail cards are automatically sent to these targeted homes.
The agent will also receive an email attached with a proof of the direct mail card before sending. Giving the agent the opportunity to cancel the send if desired.

Problems we solve for agents

Solution 1:

SAVING TIME AND MONEY THROUGH AUTOMATED INTEGRATION
Our 2-way integration uploads your new contacts daily from your CRM system into your email sender. Making sure that your system is sending the relevant emails to your targeted audience at the right time. On average this saves agents 8 hours a week and over £4,000 per annum. With the majority of our customers on our £99 per month platform gives an instant saving of just under £2,900. Plus if you use our email sender, you only pay for the integration with no-charge for sending the emails.

Solution 2:

MONTHLY CONTRACT
Unlike other companies with 1, 2 or 3 year contracts, Integrated Interest’s contracts are monthly subscription. We do this because we are confident in the services we offer, which is shown by our 98% customer retention rate. Plus over 90% of our clients say that after using our platform for only 2 months, pays for itself for the next 12.

Solution 3:

WE DO THE WORK FOR YOU
We like to make sure you have everything you need to get started, that’s why we’ll set everything up for you FREE OF CHARGE. We’ll build your email templates using your brand, colours and fonts. We’ll set up your automated messages for you as well, to make sure the platform is already starting to pay for itself.

That goes for any of or services, from our iVal to our intPRint automated prospecting service.

Solution 4:

GET YOUR CUSTOMERS TO PERFORM AN ACCURATE VIRTUAL VALUATION
Online valuations are great way at giving potential vendors a rough idea of the price of the property. However sometimes this can leave them expecting more than its true worth.

We have developed iVal – a virtual valuation app. It allows the user the user to receive a virtual valuation using their mobile device by entering their details, uploading pictures and videos of the property, as well as arranging a time with the valuer.

The App is bespoke to your brand and split into five easy stages for the user to complete. Once these stages are completed the details are then sent to the valuer, at the relevant branch, via an email notification. It also integrates with your management platform, so you never miss an opportunity. 

But the iVal App is more than that. Early next year we will be giving it even more functionality, by giving users the ability to provide accurate room measurements by simply scanning each room. To send push notifications alerting to new properties that come on the market as well as being able to do property searches of your stock. All from your mobile device.

In the current climate of social distancing, providing a valuation – virtually has never been easier to do.

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Reviews

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Piers Saunders Pocock & Shaw
4 years ago

It's an absolute no brainer

Your review

In our first month of using Integrated Interest, we had 81 valuation enquiries, with half leading to valuation appointments.

It's an absolute no brainer and gives us the advantage in the local market. For example, from just one instruction from a campaign, Integrated Interest has paid for itself!

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Joshua Harris Brock Taylor
4 years ago

The service they provide is fantastic!

Your review

We have been using their integrated marketing platform and managed service for the last five years, and I have to say the service they provide is fantastic!

It helps us enormously as they send regular newsletters and property updates for us. Taking the time to select the right properties and target the correct audiences perfectly.

The detailed feedback we get from their reports 48 hours after the initial send is great, it allows us to follow up and convert these opportunities.

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Andrew Beauchamp Gloucestershire Property Online
4 years ago

We wouldn’t be without them!

Your review

There were many reasons why we went with Integrated Interest.

The 2-way integration into our Vebra Alto. Saving us time on daily imports as well making sure that the contacts status is up to date.

Monthly contracts, not tying you in for years. Plus, no setup charge for getting everything ready, even the automated emails come as standard.

In a nutshell it’s like having a full-time marketer in the office that pay for themselves, as well continuously increasing the bottom line!

We wouldn’t be without them!

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Video and webinars

Integrations

• AXIA
• Centeredge
• Dezrez Rezi
• LetMC
• Reapit Jet
• Vebra Alto
• Verbra Live

AcquaintCRM
Kerfuffle rating: 5.0/5
CFP
Dezrez
Kerfuffle rating: 4.9/5
Expert Agent
Feefo
Gnomen
Jupix
Kerfuffle rating: 5.0/5
Qube Global Software from MRI
Reapit
Kerfuffle rating: 4.9/5
Rentman
Veco by Eurolink Property Software
Kerfuffle rating: 5.0/5

Pricing

Email Sender & 2-Way Integration

Starts from £99 ex VAT per month for under 10k contacts - £99 ex VAT

iVal Virtual Valuation App

Stand Alone without 2-way Integration
Starts from £149 ex VAT per month for up to 5 Branches
Bolt-on for current customers with email sender and 2-way integration
Starts from £99 ex VAT per month for up to 5 Branches

ADDITIONAL SERVICES

Managed Marketing Service – POA
intPRint - automated printed prospecting service – POA

Onboarding

Setup / Onboarding

Our usual turnaround time for a live system is 5-10 days be this for a single product or multiple ones.

Training & Support

We offer a free training for the platform, as well as a full support service.

Blog

BREAKING NEWS: Reapit & Integrated Interest Announce Real-time Integration for Email Marketing Platform

Integrated Interest are over the moon to announce that they are the first digital marketing platform...

Departments, categories and solutions

Solutions

Automated Marketing & Nurturing (inc Touting)
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Digital & Social Media Marketing
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Printing & Traditional Media
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Proactive Appointment Generation
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Category

Branding
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Market Appraisal
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Property Marketing
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Prospecting
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Departments

Sales
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Lettings
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Land & New Homes
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